PiHai is a black fox who wears an oversized yellow sweater, and whose older brother is Rain. He is often shown as expressionless, unless he has his tongue sticking out. His favorite foods are apples, mangoes, and grapes, but loves mangoes the most. His dream is to become a pilot. He is part of a collection of characters called JOCHUM, in collaboration with Sanrio and the Japanese male idol group JO1. He represents the member Sukai Kinjo, whose representative emoji is the airplane.
